I’ve seen Carl Pei described as the biggest edgelord in the smartphone industry. I think it’s a very apt description.

It only makes ad spam by Nothing so much funnier.

Check out the forum post by Nothing about this spam initiative:

https://nothing.community/d/45348-nothing-os-40-beta-on-phone-3a-series-lock-glimpse-future-plans/

It’s rather funny corporate world salad. Fanboy comments are great too! :) Here is one example:

For me, Nothing doesn’t really have a choice. When you’re a young brand, you absolutely have to bring in cash to keep the business running. Sometimes you have to make decisions you’d never have considered at the start, simply because over time, you realize it’s essential to evolve, to develop, and to keep growing. Even if customers aren’t always happy, we have to remember that some constraints are unavoidable to survive in this sector, especially when competing with the giants.

I think the message shared by Nothing is helpful; it will definitely allow them to get feedback from the community. All in all, Nothing is still a very small company in the smartphone world — even if, for us enthusiasts or users, they already play an important role. It takes courage to communicate transparently about your choices, and I hope this will help them move forward in the right direction.

To me this almost reads like a parody of a fanboy.

If the spam/bloatware is great (“enhances the user experience”), why do the claim it’s only for low end devices? Surely they’d want to enhance the experience for all Nothing devices.